Greek pop culture is a vibrant mix of traditional and modern influences, reflecting the country's rich history and contemporary trends. Music plays a significant role, with genres like laïko and pop dominating the scene. Artists such as Anna Vissi and Sakis Rouvas are popular figures, often blending traditional sounds with modern beats. Television and cinema also contribute to Greek pop culture, with popular shows and films often exploring themes of love, family, and social issues. The annual Thessaloniki Film Festival showcases local talent, while Greek reality shows have gained a following, highlighting everyday life and entertainment in Greece.