Gift-giving traditions vary widely across cultures and occasions. In many societies, such as during Christmas, people exchange gifts to celebrate love and generosity. Similarly, in India, the festival of Diwali involves giving sweets and small presents to friends and family, symbolizing the victory of light over darkness. In some cultures, gifts are given to mark significant life events. For instance, at weddings, guests often present the couple with gifts to help them start their new life together. In Japan, the practice of Oseibo involves giving gifts at the end of the year to express gratitude to those who have helped throughout the year.