Ford Performance Racing is the motorsport division of Ford Motor Company, focusing on high-performance vehicles and racing activities. It develops and supports various racing programs, including NASCAR, IMSA, and World Rally Championship. The division aims to enhance the performance and technology of Ford vehicles through competitive racing. The team is known for its engineering excellence and innovation, often collaborating with other divisions to improve vehicle performance. Ford Performance Racing also engages with fans through events and promotions, showcasing its commitment to motorsports and the automotive community.