The International Motor Sports Association (IMSA) is an organization that governs sports car racing in North America. Founded in 1969, it oversees various racing series, including the popular IMSA WeatherTech SportsCar Championship. The organization focuses on promoting high-level competition and ensuring safety standards for drivers and teams. IMSA events feature a mix of professional and amateur drivers, showcasing a variety of car classes. The races often take place on road courses and feature endurance events, such as the famous 24 Hours of Daytona. IMSA plays a crucial role in the development of sports car racing and fosters innovation in automotive technology.