Facial contouring is a cosmetic technique used to enhance the natural structure of the face. It involves the application of makeup or cosmetic procedures to create shadows and highlights, which can define features like the cheekbones, jawline, and nose. This technique can be achieved using products such as foundation, concealer, and highlighter. In addition to makeup, facial contouring can also refer to non-surgical procedures like dermal fillers and Botox. These treatments help reshape the face by adding volume or reducing the appearance of wrinkles. Overall, facial contouring aims to create a more balanced and aesthetically pleasing facial appearance.