F2V, or "Feature to Value," is a concept used in product development and management. It focuses on aligning the features of a product with the value they provide to users. By understanding what features are most beneficial, companies can prioritize their development efforts to enhance user satisfaction and drive business success. This approach often involves gathering user feedback and analyzing market trends to identify which features deliver the highest value. By implementing F2V, organizations can ensure that their products meet customer needs effectively, leading to improved user experiences and increased loyalty to the brand, such as Apple or Google.