An "Elevator Pitch" is a brief and persuasive speech that you can use to spark interest in what you or your organization does. It typically lasts about 30 seconds to 2 minutes, which is roughly the time it takes to ride an elevator. The goal is to clearly and concisely convey your idea, product, or service, making it engaging enough to encourage further conversation. Elevator pitches are commonly used in business settings, such as networking events or job interviews, to introduce oneself or a project. A well-crafted pitch should highlight key benefits and unique selling points, making it memorable for the listener, whether they are a potential investor, client, or employer.