ET Now is a prominent Indian business news channel that focuses on financial markets, economic trends, and corporate developments. Launched in 2009, it is part of the Times Network and aims to provide viewers with real-time updates and expert analysis on various sectors, including stocks, commodities, and currencies. The channel features a mix of news bulletins, talk shows, and interviews with industry leaders. The programming on ET Now includes popular shows like Market Guru and The Big Story, which cater to both seasoned investors and those new to the financial world. With a team of experienced journalists and analysts, ET Now strives to deliver accurate and timely information to help viewers make informed financial decisions.