E-commerce in India has seen rapid growth in recent years, driven by increased internet penetration and smartphone usage. Major players like Flipkart and Amazon have expanded their services, offering a wide range of products from electronics to clothing. The convenience of online shopping has attracted millions of consumers, especially in urban areas. The Indian government has also supported the e-commerce sector through initiatives like Digital India, promoting digital payments and infrastructure development. As a result, the market is expected to continue expanding, with more small businesses and startups entering the online space to reach a broader audience.