E-tailing, short for electronic retailing, refers to the selling of goods and services over the internet. This practice allows consumers to browse and purchase products from the comfort of their homes using websites or mobile applications. Major platforms like Amazon and eBay have popularized e-tailing, offering a wide range of items from electronics to clothing. E-tailing has transformed traditional shopping by providing convenience and accessibility. Customers can compare prices, read reviews, and access a broader selection than typically available in physical stores. Additionally, e-tailing often includes features like home delivery and easy returns, enhancing the overall shopping experience.