Display materials are items used to showcase products, information, or artwork in a visually appealing way. Common types include posters, banners, signs, and digital screens. These materials help attract attention and communicate messages effectively in various settings, such as retail stores, exhibitions, and events. The choice of display materials can significantly impact audience engagement. For instance, vinyl banners are durable and weather-resistant, making them ideal for outdoor use, while foam board is lightweight and easy to transport for indoor displays. Selecting the right materials ensures that the intended message is conveyed clearly and attractively.