Discourse Analysis is a research method used to study written, spoken, or signed language in its social context. It examines how language is used to convey meaning, shape identities, and influence social interactions. By analyzing conversations, texts, or speeches, researchers can uncover underlying power dynamics, cultural norms, and social relationships.
This approach is valuable in various fields, including sociology, linguistics, and communication studies. For instance, a political speech can be analyzed to understand how language persuades audiences or reflects societal values. Overall, Discourse Analysis helps us understand the complex ways language shapes our world.