The Design Council is a UK-based organization that promotes design as a vital tool for improving the economy and society. Established in 1944, it works to inspire and support businesses, government, and communities in using design to enhance their products, services, and environments. The council provides resources, research, and guidance to help organizations understand the value of good design. In addition to its advisory role, the Design Council runs various programs and initiatives, such as the Design in the Public Sector program, which encourages innovative design solutions in public services. It also collaborates with designers and businesses to foster creativity and drive positive change across different sectors.