Demographic attributes refer to the statistical characteristics of a population. These attributes include factors such as age, gender, income level, education, marital status, and occupation. Understanding these characteristics helps researchers and policymakers analyze trends and make informed decisions about resources and services. Demographic attributes are often used in market research to identify target audiences for products and services. For example, a company may study the demographic attributes of young adults to tailor its marketing strategies for a new smartphone. This information can guide businesses in reaching the right consumers effectively.