"Crank That" is a hip-hop song by American rapper Soulja Boy Tell 'Em, released in 2007. The track became a viral sensation, known for its catchy beat and simple lyrics. It features a distinctive dance that accompanies the song, which contributed to its popularity on social media and dance platforms. The song topped the Billboard Hot 100 chart, making Soulja Boy one of the first artists to gain fame through the internet and platforms like YouTube. Its success marked a significant moment in the evolution of music marketing, showcasing the power of online trends in promoting songs and artists.