Content writing is the process of planning, creating, and editing written material for various digital platforms. This includes articles, blog posts, social media updates, and website content. The goal is to engage readers, provide valuable information, and promote a brand or product. Effective content writing requires understanding the target audience and using clear, concise language. Writers often incorporate SEO (Search Engine Optimization) techniques to improve visibility on search engines. Good content not only informs but also encourages readers to take action, such as sharing the content or making a purchase.