Consumer trends refer to the patterns and behaviors that influence how people buy goods and services. These trends can be shaped by various factors, including economic conditions, technological advancements, and cultural shifts. For example, the rise of e-commerce has changed how consumers shop, leading to increased online purchases and a preference for home delivery. Another significant trend is the growing demand for sustainable products. Consumers are becoming more environmentally conscious, seeking out items that are eco-friendly and ethically produced. This shift is prompting companies to adapt their practices and offer more sustainable options to meet the changing preferences of their customers.