Confectionery brands are companies that specialize in producing sweet treats, such as chocolates, candies, and gum. These brands often create a variety of products to cater to different tastes and preferences, ranging from classic chocolate bars to unique gummy candies. Popular examples include Mars, Hershey's, and Nestlé. These brands often use creative marketing strategies to attract consumers, including colorful packaging and seasonal promotions. Many confectionery brands also focus on quality ingredients and innovative flavors to stand out in a competitive market. Additionally, some brands are increasingly offering sugar-free or organic options to meet changing consumer demands.