Competitive techniques refer to strategies that businesses use to gain an advantage over their rivals in the market. These techniques can include pricing strategies, product differentiation, and marketing tactics. By understanding their competitors and the needs of their customers, companies can position themselves more effectively to attract and retain clients. Another common competitive technique is the use of technology and innovation. Companies often invest in research and development to create new products or improve existing ones. This not only helps them stand out but also allows them to respond quickly to changing market demands and consumer preferences, ensuring long-term success in their industry.