Commercial consumers are businesses or organizations that purchase goods and services for operational purposes rather than for personal use. They include a wide range of entities, such as retail stores, restaurants, and manufacturers, which rely on these purchases to support their daily activities and meet customer demands. These consumers often buy in bulk and seek competitive pricing, as their purchases can significantly impact their profitability. Unlike individual consumers, commercial consumers may prioritize factors like quality, reliability, and supplier relationships over brand loyalty when making purchasing decisions.