Business consumers are organizations or entities that purchase goods and services for operational purposes rather than for personal use. These consumers include companies, government agencies, and non-profit organizations that require products to support their business activities, such as raw materials, equipment, or software. Unlike individual consumers, business consumers often buy in larger quantities and may negotiate prices or terms. Their purchasing decisions are typically based on factors like quality, price, and supplier reliability, as these elements directly impact their operational efficiency and profitability.