Chip Heath is a professor of organizational behavior at the Stanford Graduate School of Business. He is known for his research on decision-making, communication, and the factors that influence how ideas spread. Along with his brother, Dan Heath, he co-authored several popular books, including Made to Stick and Switch, which explore how to make ideas more memorable and how to implement change effectively. Heath's work often focuses on the intersection of psychology and business, providing insights that help organizations improve their strategies and communication. His research has been influential in both academic and practical settings, making him a respected figure in the fields of behavioral science and management.