The term "Chettiar" refers to a community of merchants and traders primarily found in the southern regions of India, particularly in Tamil Nadu. They are known for their expertise in finance, trade, and banking, often engaging in money lending and business ventures. The Chettiars have a rich cultural heritage, with unique traditions and practices that reflect their historical significance in commerce. Historically, the Chettiars played a crucial role in the economic development of Southeast Asia, especially during the colonial period. They established businesses in countries like Malaysia and Singapore, contributing to the local economies. Their influence can still be seen today in various industries, including agriculture and real estate.