CSAT
CSAT, or Customer Satisfaction Score, is a key performance metric used by businesses to gauge how satisfied customers are with their products or services. It is typically measured through surveys that ask customers to rate their experience on a scale, often from 1 to 5 or 1 to 10. The results help companies understand customer perceptions and identify areas for improvement.
CSAT scores are valuable for tracking customer satisfaction over time and can influence business decisions. A higher CSAT score indicates better customer satisfaction, which can lead to increased loyalty and repeat business. Companies often use this data to enhance their offerings and improve overall customer experience.