A business turnaround refers to the process of reversing a company's decline and restoring it to profitability. This often involves identifying the underlying issues causing poor performance, such as ineffective management, declining sales, or increased competition. Strategies may include restructuring operations, cutting costs, or exploring new markets to regain competitiveness. Successful turnarounds typically require strong leadership and a clear vision. Companies may seek the expertise of turnaround specialists or consultants to guide them through this challenging phase. The ultimate goal is to create a sustainable business model that can thrive in the long term, ensuring stability for employees and stakeholders alike.