Bundle (Package)
A "Bundle" or "Package" refers to a collection of items grouped together for convenience or promotional purposes. This can include software applications, physical products, or services that are sold as a single unit, often at a discounted price. Bundling is a common marketing strategy used to encourage customers to purchase more items than they initially intended.
In the software industry, for example, a software bundle might include multiple applications like word processing, spreadsheets, and presentation software sold together. Similarly, in retail, a gift package may contain various items like chocolates, candles, and greeting cards, making it easier for customers to buy gifts.