"Brown and Proud" is a cultural and social movement that celebrates the identity and heritage of people of Latin American, Middle Eastern, and South Asian descent. It emphasizes pride in one's skin color and cultural background, promoting self-acceptance and unity among diverse communities. The phrase often serves as a rallying cry against discrimination and racism, encouraging individuals to embrace their roots and advocate for equality. It highlights the importance of representation in media, politics, and society, fostering a sense of belonging and empowerment among those who identify with the movement.