Blind bags are small, sealed packages that contain a surprise toy or collectible item. The contents are hidden from the buyer, creating an element of excitement and anticipation when opening the bag. These products are popular among children and collectors, as they often feature characters from popular franchises like Disney, Marvel, or Pokemon. Typically, blind bags come in a series, with multiple items to collect. Some bags may contain rare or exclusive figures, making them more desirable. The thrill of not knowing what you will get encourages people to buy multiple bags in hopes of completing their collection.