Beard Club is a subscription service that caters to men who want to grow and maintain their facial hair. The company offers a variety of grooming products, including oils, balms, and shampoos, designed specifically for beards. Their goal is to help customers achieve healthy and stylish beards while providing tips and resources for beard care. Founded in 2015, Beard Club has gained popularity through social media and word-of-mouth. The brand emphasizes community and support among beard enthusiasts, encouraging members to share their experiences and tips. They also offer a range of merchandise, including apparel and accessories, to promote the beard lifestyle.