Balaji Telefilms is an Indian media and entertainment company founded in 1994 by Ekta Kapoor and her father, Jeetendra. The company is well-known for producing popular television serials, films, and web series. It has played a significant role in shaping the Indian television landscape, particularly with its engaging family dramas and reality shows. Over the years, Balaji Telefilms has expanded its reach into digital content through platforms like ALTBalaji, catering to a younger audience. The company has received numerous awards for its contributions to the industry and continues to be a major player in Indian entertainment, influencing trends and viewer preferences.