"Baked In" refers to the concept of integrating certain features, qualities, or values directly into a product or system from the beginning, rather than adding them later. This approach ensures that these elements are fundamental to the design and functionality, making them more effective and seamless. In the context of technology, for example, cybersecurity measures can be "baked in" to software applications, enhancing protection against threats without requiring additional steps from users. This method contrasts with "add-on" solutions, which may be less effective and more cumbersome to implement.