The Bad River Band of the Lake Superior Tribe of Chippewa Indians is a Native American tribe located in northern Wisconsin. They are part of the larger Chippewa or Ojibwe people, who have a rich cultural heritage and history. The tribe's reservation is situated along the shores of the Bad River and includes parts of the Chequamegon National Forest. The Bad River Band is known for its efforts in environmental conservation and sustainable practices, particularly concerning the Kakagon Sloughs and the Bad River Watershed. The tribe engages in various economic activities, including tourism, natural resource management, and cultural preservation initiatives to support their community and maintain their traditions.