Automotive safety refers to the measures and technologies designed to protect drivers, passengers, and pedestrians from accidents and injuries on the road. This includes features like seat belts, airbags, and anti-lock braking systems, which help reduce the impact of collisions. Additionally, advancements in vehicle design and road infrastructure play a crucial role in enhancing safety. Another important aspect of automotive safety is the development of driver assistance systems, such as lane-keeping assist and automatic emergency braking. These technologies help prevent accidents by alerting drivers to potential hazards and even taking control of the vehicle in critical situations. Overall, automotive safety aims to create a safer driving experience for everyone.