An archetype, in the context of models, refers to a typical example or original pattern that serves as a standard for others. It represents a fundamental character, theme, or concept that recurs across various cultures and narratives. For instance, the hero archetype embodies qualities like bravery and self-sacrifice, often seen in stories from different times and places.
Archetypes help in understanding human behavior and storytelling by providing a framework for analysis. They can be found in literature, psychology, and art, influencing how characters and plots are developed. The work of Carl Jung in psychology emphasized the importance of archetypes in shaping collective unconsciousness and personal identity.