Anastasia Soare is a Romanian-American entrepreneur and beauty expert, best known for founding the cosmetics brand Anastasia Beverly Hills. She gained fame for her innovative eyebrow products and techniques, which have significantly influenced beauty trends. Soare's brand has expanded to include a wide range of makeup products, including eyeshadow palettes and highlighters. Born on December 28, 1975, in Constanța, Romania, Soare moved to the United States in the 1990s. She started her career as an aesthetician and quickly became a sought-after beauty consultant in Los Angeles. Her expertise and vision have made her a prominent figure in the beauty industry.