The beauty industry encompasses a wide range of products and services aimed at enhancing physical appearance. This includes cosmetics, skincare, haircare, and fragrances, as well as services like makeup application, hairstyling, and spa treatments. Major brands and companies, such as L'Oréal and Estée Lauder, play significant roles in this market, which is driven by consumer demand for self-care and personal grooming. In recent years, the beauty industry has also seen a rise in the popularity of clean beauty and sustainable products. Consumers are increasingly interested in natural ingredients and environmentally friendly practices. Social media platforms, particularly Instagram and TikTok, have further influenced trends and product popularity, making beauty more accessible and diverse.