2 Tone Records is a British record label founded in 1979 by musician Jerry Dammers of the band The Specials. The label is known for popularizing the ska music genre, which blends elements of reggae and punk rock. It played a significant role in the late 1970s and early 1980s music scene, promoting a diverse range of artists. The label's distinctive logo features a black and white checkerboard pattern, symbolizing unity and cultural diversity. Notable bands associated with 2 Tone Records include Madness, The Selecter, and Bad Manners. The label's influence continues to be felt in music today.