The term "vivid" refers to colors or images that are bright, intense, and striking. Vivid colors, such as red, blue, and yellow, stand out and capture attention due to their high saturation and clarity. These colors can evoke strong emotions and create a lively atmosphere in art, fashion, and design. In addition to colors, "vivid" can describe memories or experiences that are clear and detailed. A vivid memory allows a person to recall specific sights, sounds, and feelings associated with an event, making it feel almost real again. This quality is often sought after in storytelling and cinema to engage audiences effectively.