An "undercut" is a popular hairstyle where the hair on the sides and back is cut very short or shaved, while the hair on top is left longer. This creates a striking contrast and allows for various styling options, such as slicking it back or letting it fall naturally. Many people, including celebrities like David Beckham and Rihanna, have sported this trendy look. In a different context, "undercut" can also refer to a business strategy where a company offers lower prices than its competitors to attract customers. This tactic can help a new business gain market share, but it may also lead to price wars, affecting the profitability of all involved.