tiered pricing
Tiered pricing is a strategy where a product or service is offered at different price levels based on the quantity purchased or the features included. For example, a software company might offer a basic plan for individual users, a mid-tier plan for small businesses, and a premium plan for larger enterprises. Each tier provides varying levels of service or additional features, allowing customers to choose the option that best fits their needs.
This pricing model encourages customers to buy more to receive better value. It can also help businesses maximize revenue by appealing to different market segments. By offering multiple tiers, companies like SaaS providers can cater to a wider audience while incentivizing upgrades.