Sales events are special occasions where businesses offer products or services at reduced prices to attract customers. These events can take place during holidays, seasonal changes, or specific promotional periods. Common examples include Black Friday, Cyber Monday, and end-of-season sales. During sales events, retailers often advertise discounts through various channels, such as online platforms, social media, and in-store promotions. Customers can take advantage of these opportunities to save money on items they need or want. Sales events can also help businesses clear out inventory and boost sales during slower periods.