The term "rename" refers to the process of changing the name of an object, file, or entity to a new one. This can apply to various contexts, such as computer files, products, or even places. Renaming helps clarify the purpose or identity of the item, making it easier to understand or locate. In programming, renaming variables or functions can improve code readability and maintainability. For example, a variable named temp might be renamed to temperature for better clarity. Similarly, businesses may rename products to better reflect their features or appeal to customers, enhancing marketing efforts.