Purple is a vibrant color that sits between blue and red on the color wheel. It is often associated with royalty, luxury, and creativity. Many flowers, like lavender and violets, showcase beautiful shades of purple, making them popular in gardens and floral arrangements. In art and design, purple can evoke feelings of calmness and inspiration. It is frequently used in branding to convey a sense of elegance and sophistication. From the deep hues of eggplant to the lighter tones of lilac, purple offers a wide range of shades that can enhance any space or artwork.