PETA, or the People for the Ethical Treatment of Animals, is an organization dedicated to promoting animal rights and welfare. Founded in 1980, PETA advocates against animal cruelty and supports the humane treatment of animals in various industries, including food, clothing, and entertainment. The organization uses campaigns, public outreach, and educational programs to raise awareness about issues affecting animals. PETA also engages in various forms of activism, including protests and social media campaigns, to highlight the plight of animals. They encourage people to adopt a vegetarian or vegan lifestyle as a way to reduce animal suffering. Through their efforts, PETA aims to create a more compassionate world for all living beings.