Objectives are specific goals or targets that individuals or organizations aim to achieve. They provide direction and focus, helping to clarify what needs to be accomplished within a certain timeframe. Objectives can be short-term or long-term and are often measurable, allowing progress to be tracked effectively. In various fields, such as business, education, and project management, setting clear objectives is essential for success. For instance, a company may set an objective to increase sales by 20% within a year, while a student might aim to improve their grades in a particular subject by the end of the semester.