The mod subculture emerged in London during the late 1950s and became prominent in the 1960s. It is characterized by a distinctive fashion style, including tailored suits, skinny ties, and stylish footwear. Mods were known for their love of scooters, particularly Vespa and Lambretta, which became symbols of their identity. Music played a crucial role in the mod scene, with genres like British rhythm and blues, jazz, and rock being popular among its members. Mods often embraced a lifestyle centered around nightlife, with clubs and dance halls serving as social hubs. The subculture was also marked by a rivalry with the rocker subculture, leading to notable clashes. Key figures in mod culture include bands like The Who and The Kinks, who captured the spirit of the movement through their music and style.