Media consumption refers to the ways in which individuals engage with various forms of media, including television, radio, internet, and print. It encompasses activities such as watching shows, listening to music, reading articles, and browsing social media. The rise of digital platforms has significantly changed how people access and interact with content. Different demographics consume media in varying ways, influenced by factors like age, location, and technology. For example, younger audiences may prefer streaming services like Netflix or YouTube, while older generations might still enjoy traditional cable television or newspapers. Understanding these patterns helps businesses and creators tailor their content effectively.