Max/min optimization refers to the mathematical process of finding the highest (maximum) or lowest (minimum) value of a function within a given set of constraints. This technique is widely used in various fields, including economics, engineering, and operations research, to make informed decisions that maximize profit or minimize costs. In optimization problems, the objective function is analyzed, and methods such as calculus or linear programming are employed to identify optimal solutions. By determining the max/min points, individuals and organizations can effectively allocate resources, improve efficiency, and achieve desired outcomes in their projects or operations.