A "mand" is a type of verbal behavior in which a speaker requests something they want or need. This term comes from the field of behavior analysis, particularly in the study of language development. Mands are important because they help individuals communicate their desires effectively, leading to more successful interactions. In practice, a mand can be as simple as saying "water" when someone is thirsty or asking for a specific toy. Teaching mands is often a key focus in programs for individuals with communication challenges, as it empowers them to express their needs and preferences in everyday situations.