Love bombing is a manipulative tactic often used in relationships where one person overwhelms another with excessive affection, attention, and gifts. This behavior is typically aimed at gaining control or influence over the recipient, creating an intense emotional bond that can be difficult to break. The term is commonly associated with unhealthy relationships, including those involving narcissists or cult leaders. While initial feelings of love and admiration may seem genuine, love bombing can lead to emotional dependency and confusion, making it challenging for the recipient to recognize the manipulation at play.